ヒグチミツヒロ / Mitsuhiro Higuchi
• Producer • Creative director • Art director •Video director • Designer • Photographer
Mitsuhiro Higuchi is a creative director , art director,designer , photographer and a video director in the entertainment and the advertising industries.
Using his own experience as a musician, he not only produces contents, but also helps artists market themselves, and is proficient in creating inspirational artwork.
Higuchi designs various products from CD covers, goods, costumes, ads for companies and products, sets for stores/PVs/etc., interior spaces and characters/mascots.
Due to the wide scope of work that he can handle, Higuchi is also proficient in creating a fully-functional team /unit while taking on vacant roles himself.
Discover Mitsuhiro Higuchi on Social
Artist’s Statement:
Design
Most of the designs I create are made by multiplying photographic materials and adding or subtracting additional information. Then I color them and make them as one piece.
Character Design
It is possible to create new characters. It is even possible to reproduce the transcribed character in CG. Hand-drawn illustrations and designs with only vector lines are also available.
Product Design
Me and my team work as one to form the original design to the commercialization. From apparel to furniture art.
Augmented Reality Experience.
The process of design creation.
The process of turning a photographic record into a work of art.
These are stories, and imagining such stories is one of the pleasures of ART.
But what if we expand the story of the artwork even further and develop it with images? We developed this application to further expand the imagination that ART gives US.
Events and exhibitions related to Mitsuhiro Higuchi, original app linked to the related events, exhibitions and goods. It is linked to designs, photographs and products by him. The AR is built into the works exhibited by Mitsuhiro Higuchi this time, with each work piece exhibiting a different AR experience unique to each piece.
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